Don't just read about manhood. Practice it.
SQUAD ALPHA: A 14-week squad for men to practice Christlike manhood: nine men, one proven curriculum, live on Google Meet. $50, books included.
Tue, Thu, or Sun · 7:30–9:00 PM CT
- Kickoff
- Week of Jan 11, 2027
- Format
- Weekly on Google Meet
- Squad size
- 9 men. That's it.
- Cost
- $50, books included
Most men were never taught how to be a man.
Left on their own, men borrow manhood from the culture and build it on ego. Knowing what Christlike manhood looks like has never been the hard part. Becoming it is.
Knowing isn't doing
You've read the books and heard the sermons. As Dr. Edwin Louis Cole put it, "Change is not change until it is change." That takes practice, not more information.
No one leads you through it
Men get advice. Few get a structure, a standard, and someone walking the whole road with them, week after week.
Nobody expects much
We do. You need brothers who expect more of you than you expect of yourself.
Another year of knowing and not doing. Marriages that drift. Sons who learn manhood from the culture instead of from their father.
14 weeks. One objective: from knowledge to practice.
The book gives you knowledge. The workbook builds understanding. The weekly sessions turn it into wisdom. Fourteen weeks of showing up makes it skill. Finishing makes it practice. One session a week, from the week of January 11 through the week of April 12, 2027.
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STEP 1
Accept the mission
Pay $50. Your Maximized Manhood book and workbook ship to your door.
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STEP 2
Train with your squad
Each week, read the chapter and work the pages, then meet your brothers on Google Meet. We pray together and hold each other to it. A weekly MISSION briefing keeps you on task.
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STEP 3
Complete the mission
Finish the workbook, take the final exam, and debrief with your squad the week of April 12.
See the full schedule
- WK 01 · JAN 11 Kickoff
- WK 02 · JAN 18 Lesson 1
- WK 03 · JAN 25 Lesson 2
- WK 04 · FEB 1 Lesson 3
- WK 05 · FEB 8 Lesson 4
- WK 06 · FEB 15 Lesson 5
- WK 07 · FEB 22 Lesson 6
- WK 08 · MAR 1 Lesson 7
- WK 09 · MAR 8 Lesson 8
- WK 10 · MAR 15 Lesson 9
- WK 11 · MAR 22 Lesson 10
- WK 12 · MAR 29 Lesson 11
- WK 13 · APR 5 Lesson 12
- WK 14 · APR 12 Debrief
Every man deserves to be taught.
Every man deserves to be taught how to live in Christlike manhood, so that he can become the man he was made to be.
We train men to the highest standard in the military, in business, and in sports. How much more should we train men in Christlikeness?
Seth Webster
I'm a husband, a father, and a man who spent too many years knowing what a Christlike man looks like and too few becoming one. MANHOOD 101 is the structure I wish I'd had: a proven book, a workbook, and brothers who hold the line. I'll be leading every session, and I'll be doing the work right alongside you.
I've been married 26 years. I'm a Majoring in Men Commissioned Man: I completed the entire Majoring in Men curriculum and was commissioned to minister to men.
- Real, not perfect.
- Without judgment, wherever you're starting.
- By example: I do the work alongside you.
The curriculum is Maximized Manhood by Dr. Edwin Louis Cole, known as the father of the Christian men's movement. His ministry has transformed the lives of millions of men.
MANHOOD 101
A 14-week facilitated squad working through Maximized Manhood by Dr. Edwin Louis Cole. You read, you work the workbook, and every week you show up with your brothers to talk about what it costs to live it.
- The curriculum, shipped to your door. Book and workbook arrive before Lesson 1.
- 14 weekly sessions, led live. 90 minutes on Google Meet, one lesson at a time.
- A band of brothers. Up to 9 men who start together and finish together.
- A real finish line. A completed workbook and a final exam. You'll know you did it.
One Mission. One payment. No subscription, no app, no upsell.
- Maximized Manhood book Included
- Maximized Manhood workbook Included
- Shipping to your door Included
- 14 facilitated sessions Included
Timeline
Nine spots. One mission. Your squad is waiting.
Accept the Mission →What changes.
Become the man you were made to be.
A better man.
Christlike manhood becomes a habit you practice, not an idea you know about.
A better husband and father.
The people closest to you feel the difference.
A habit you can name.
You'll finish able to say what changed, in your own words.
A ripple.
Homes, churches, and communities are better when men live like Christ.
We will help ten thousand men, in five years, practice Christlike manhood because the world is a better place when men live like Christ.
Squad Alpha is the first squad.
"For the creation eagerly waits for the revelation of the sons of God." Romans 8:19
What you're agreeing to.
- Show up.
- One session a week on Google Meet for 14 weeks, Kickoff through Wrap-up.
- Do the work.
- Read the chapter and complete the workbook pages before each session.
- Refunds.
- $45 back if you cancel before the end of the Kickoff session and return the book and workbook, at your own expense, in reusable condition. The other $5 covers your box and payment processing. No refunds after Kickoff.
My word is my bond.
You are committed to what you confess.
Before you sign up
Who is this for?
Any man 18 or older who wants to grow as a man, husband, and father and will commit to 14 weeks of reading, workbook, and showing up. The curriculum is built on Christlike manhood, so come ready to engage with it.
How do I pay?
Pay the $50 on our secure Stripe checkout. When your payment goes through, Stripe sends you to a short form for your session times, who invited you, and your commitment. Your spot is held once you pay. Payments and email are managed by FreshNet, LLC.
Do I need to know Dr. Edwin Louis Cole's work already?
No. Everything you need is in the book, the workbook, and the sessions.
What if I miss a session?
Catch up on the lesson and the workbook on your own, then check in with Seth before the next session. Life happens, but this mission only works if you finish it with your brothers.
What's the refund policy?
$45 back if you cancel before the end of the Kickoff session and return the materials, at your own expense, in reusable condition. The other $5 covers your box and payment processing. See The Commitment.
What if Squad Alpha is full?
Once 9 men have paid, the sign-up link closes. Email seth@freshnetllc.com to get on the list for Squad Bravo and hear first when it opens.
Your mission, should you choose to accept it.
"Choose for yourselves this day whom you will serve… As for me and my household, we will serve the Lord." Joshua 24:15 (NIV)
Accept the Mission →